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The awards have two categories that are further divided into 24 sub categories with an objective to recognise digital work done by professionals, teams and organisations. The categories are:

1

Best of Digital Awards: There are 18 sub categories under this category that will recognise various facets of digital medium that have been used successfully by brands for their outreach. This will have three awards – Gold, Silver, Bronze.

2

Team Awards: There are 6 sub categories under this category that will judge outstanding entities and honour individuals.

 


Best of Digital Awards



A1

Best Integrated Digital Campaign of the Year - product or service brand (owned, earned, paid)

A2

Best Integrated Digital Campaign of the Year - organisation / corporate brand (owned, earned, paid)

A3

Best SEO Campaign of the Year

A4

Best Organic Content Campaign of the Year

A5

Best Digital Crisis Management of the Year

A6

Best Social Media Campaign of the Year

A7

Best New Website of the Year

A8

Best Social Cause Digital Campaign of the Year

A9

Best Mobile App of the Year

A10

Best Digital New Product Launch of the Year

A11

Best ORM of the Year

A12

Best CRM of the Year

A13

Best Corporate Blog of the Year

A14

Best Use of Social Media on an Ongoing Basis

A15

Best Online Newsletter

A16

Best Podcast for a Brand or Corporate

A17

Best Use Digital for Internal Communications in a Corporate

A18

Best Use of Video by a Corporate or Brand


Team Awards



B1

Digital Consulting start-up of the year

B2

Digital Consulting company of the year

B3

Digital team of the year - In-house

B4

Digital team of the year - PR consultancy/Ad Agency/Event Consultancy

B5

Chief Digital Officer of the Year

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